Monday, 14 December 2015

Music Advert Analysis


Here is another example of a music magazine advert for the pop artist Olly Murs and his debut album. This advert takes a very simple approach and relies on the actual artists iconic image to attract readers attention. This is because the main focus of the advert is on the multiple-me image which features six images of the artist himself. This is because fans of Olly Murs will be attracted to the advert as the photographs are long shots that feature the full length of the artist, which is effective as this enables readers to focus on Olly's image which reflects the style of his music. Also the  way he is posed in the photographs suggest his own 'jolly' personality. 

The choice of colour is effective in grabbing the readers attention as the use of black, white and red has a sharp contrast which creates a vivid and bold advert that jumps off the page. This style also reflects the pop genre as it is clear and simple, like the themes used in pop music. This advert is also simple due to the fact that there is very little information included on the advert. For example the most important and clearest part of the advert is the name of the artist, also the release date. The music advert also features the artist's website and also the name of singles which people may have heard in the charts. 

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